The Daily Retail Newsletter for brands and media – 02/07/26
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Main Image: Peacocks  

PRShots Roundup brings you the latest retail news from Currys, Harvey Nichols, TGJones, Paul Smith, Dfyne, George, Next, B&Q, Wuka, Dearcurves, Sofa.com, Charles Tyrwhitt and Primark. Plus, how AI impacted Amazon and wider online retail, what living in fashion’s future will be like and more. 

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THE LATEST RETAIL INDUSTRY NEWS

Currys profit jumps 18% as UK and Nordics sales grow

Currys has posted an 18% annual profit jump driven by strong performances in the UK and its Nordics region.

Harvey Nichols owner looks for rapid sale

Financial advisers to department store chain Harvey Nichols have told potential bidders they have two weeks to submit an offer.

Met Police strikes retail crime action plan with major retailers

The Met Police and some of the UK’s largest retailers have agreed a new action plan to tackle shoplifting, violence and organised retail crime across London.

TG Jones rescue plan approved after landlord concessions

TG Jones has secured High Court approval for its restructuring plan, clearing the way for the business to push ahead with a rescue deal that could see up to 150 stores close.

Dodgy high street shops face crackdown as

The government has pledged to crack down on illegal high street shopfronts and will spend £300m to support retail, leisure and hospitality businesses and help rethink the role of town centres.

Paul Smith joins King Charles' Sustainable Markets Initiative Fashion Task Force

Paul Smith has joined the Fashion Task Force, the luxury industry sustainability group established under the Sustainable Markets Initiative (SMI), founded by King Charles III in 2020.

Frasers Group offloads Sports Direct Malaysia in $150m deal

Frasers Group has agreed to sell 100% of its interest in Sports Direct Malaysia to its strategic partner MAP Active for around $150m.

Dfyne leads fashion brands in UK’s fastest-growing businesses ranking

Activewear brand Dfyne has emerged as the highest-ranked fashion business in the latest Oresa Executive Search Growth Index.

Failure to plug AI skills gap will cost marketing industry £10.9bn a year

Brands are lagging behind agencies in plugging AI skills gaps in their teams, according to research from Publicis Media UK and Kingston University. 

UK manufacturers slow hiring as AI use rises to 76%

WorkJam research shows more than half of UK manufacturers have reduced or slowed hiring in the past six months. The survey also found that 76% are using AI in workforce or production operations.

Luxury shoppers are adopting AI faster than brands are adapting

New research from Bain & Co. finds affluent consumers are rapidly embracing generative AI for discovery, comparison and purchase decisions.

TRENDS, SUSTAINABILITY, STRATEGY AND TECHNOLOGY

How AI impacted Amazon and wider online retail

AI tools and assistants are now driving sales. We take a look at how this is affected this year’s Prime Day and online retail more widely.

What living in fashion’s future will be like

Imagining the future consumer requires a handle on current trends, a big dose of technology and some thinking about how the human heart reacts to all that AI.

Charles Tyrwhitt on new markets and the move beyond formalwear

Charles Tyrwhitt’ Simon Gaffey on its international growth, the shift toward smart-casual, what sets a Tyrwhitt shirt apart and where the trade can find it next.

Is it time for Primark to hit pause on its international ambitions?

Primark experienced another quarter of softer like-for-like sales as it blamed subdued consumer confidence “across most of our markets”.

How the LinkedIn algorithm works

If you want to connect with your audience on LinkedIn, start by understanding how the LinkedIn algorithm works. Hootsuite shows you the algorithm details.

Why bad data is teaching AI to waste your ad budget

In automated advertising, inaccurate conversion data doesn't just skew reports, it trains bidding algorithms to optimise for the wrong customers explains MarTech.

The best time to post on Instagram

Hootsuite analysed over one million social posts from businesses of all sizes to find the absolute best times to post on Instagram.

Karlie Kloss wants to breathe new life into magazines

Karlie Kloss is on a mission to save legacy magazines and has acquired publications including I-D and the rights to relaunch Life magazine and also led a group of investors that bought W magazine.

PEOPLE, MOVERS AND SHAKERS

New Look’s Helen Connolly to join George as CEO

Asda has appointed New Look’s CEO Helen Connolly as CEO of its fashion and homeware arm George.

Next poaches head of brand sales and marketing from Asos

Next has appointed former Asos head of environmental, social and governance (ESG) Jodie Leek as head of brand sales and marketing.

Sofa.com appoints new MD to lead reset and hospitality expansion

Sunayna Azam has been promoted to managing director of Sofa.com, as the Frasers Group looks to drive the next phase of growth at the digitally-native furniture brand.

BRAND NEWS

B&Q tests greener store blueprint

B&Q has unveiled a sustainability-focused flagship store in Cheltenham as it tests new ways to help shoppers make greener choices across home improvement and gardening.

Wuka launches UK’s first period-proof competition swimwear

Sustainable period care brand Wuka has launched the UK’s first heavy-flow period-proof swimwear collection for competitive swimmers, club athletes and those undertaking intensive training.

UK fashion brand Dearcurves expands to US

UK fashion brand Dearcurves has announced a new partnership with department store chain Nordstrom, expanding the plus-size brand's retail reach to the US.

Mulberry returns to London Fashion Week schedule

Mulberry is returning to the London Fashion Week schedule in September to showcase Christopher Kane’s debut collection.

AND FINALLY x 2

Aldi to giving away free strawberries as Wimbledon demand surges

Aldi is giving away thousands of free strawberries at its Wimbledon store this week as it looks to tap into demand around the tennis tournament.

Giorgio Armani's life to be made into a film

Following Giorgio Armani's death last September at 91, the Italian fashion designer's life is set to be adapted for the screen.

 

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PRSHOTS TOP 10 SEARCHES

What were our users searching for on PRShots Week ending June 26th 2026?

1/ AW26

2/ SS26

3/ Bikini

4/ Swimsuit

5/ Beach

6/ Bag

7/ Bathroom

8/ Denim

9/ Jumpsuit 

10/ Hat
 

PRSHOTS DIARY

PRShots Retail Calendar Alerts

Days until School Summer holidays (England & Wales) – 20

Days until Halloween – 121

Days until Black Friday – 148

Days until Christmas – 176

 

July Diary

How to get your brand and products on the July editorial calendars, higher up on search and AI engines and in social media

Our July PR toolkit and content calculator is here to help PRs and marketers forward-plan campaigns and pitches armed with some timely and topical angles, plus it’s a checklist for potential campaign hooks.

Summer is here! So keep on adding anything summer-related to your media centres, eg summer clothing, swimwear, bikinis, shorts, beachwear, sunglasses, plus things to keep you cool, like fans, sun hats and sun shades. Also, push anything to do with the outside, such as garden furniture, anything for a garden party, or a picnic or barbecue, and don’t forget to add all of the other spellings that people may search on eg BBQ, Bar-B-Que, etc and other related keywords like picnic.

The festival season is now in full-swing, and the media are all looking for festival wear and things to take to festivals (tents, fans, ice boxes, torches, etc). We’re also getting ready to go on holiday, so luggage, bags, bumbags, beach towels, etc are all being searched for.

Also, look at any sports-related items, as this month sees the end of football’s World Cup Finals in the US/Mexico/Canada. Plus, look at anything tennis-related for Wimbledon, which is on for the first weeks of July, so anything football or tennis-related should be flagged and plus it's the Tour de France so anything lycra-related might also be good to flag.

Other clothing keywords being searched for this summer include; denim, florals, crochet, midi-dresses, maxi-dresses, polo, preppy, tennis-core and festival wear.

But not everyone is going abroad. The cost-of-living crisis is still cutting-into everyone’s wallets, so shoppers are still looking at holidays closer to home. Add in keywords and phrases like “staycation”, “holistay”, “holiday at home” to your keywords and why not suggest clothing like raincoats, coats, hoodies, and cardigans? If you stock them, then firepits and chimineas for the colder UK evenings would be good to add.

If you’re a PRShots brand user and you need more ideas, then take a look at the keywords that media are searching for on PRShots and try and add those in.

If you’re looking for more hooks to help promote your brand and products, then see the list of days, weeks and fortnights below.

July Diary - Weeks/Months

2026 World Cup Final – US/Mexico/Canada 11th Jun - 19th Jul

Wimbledon fortnight ends (29th Jun – 12th Jul)

The Tour De France (4th – 26th)

Berlin Fashion Week (2nd – 5th)

Alcohol Awareness Week (6th- 12th)

 

July - Days

1st- 6th - Start of the school holidays in Scotland

2nd-5th – British Grand Prix 

4th - US Independence Day

4th - Pride London parade

5th – National Bikini Day

7th – World Chocolate Day

9th-12th - Goodwood Festival of Speed

11th – Isle of Wight Round the Island race

11th – World Population Day

12th – Battle of the Boyne (Northern Ireland)

11th – Wimbledon Women's Final Day

12th – Wimbledon Men's Final Day

14th - Bastille Day (France)

14-15th - London Textile Fair

15th – St Swithin’s Day

18th - Nelson Mandela International Day

19th – National Ice Cream Day (US Third sundae in July 😉

22nd- 23rd – Start of the school holidays England & Wales

22nd - 23rd - Tisha B'Av (Jewish Holiday – Changes July Aug)

24th – National Tequila Day (US)

25th – Christmas in July (5 months until Christmas)

25th-26th - Northern Pride Newcastle 

26th – Tour de France ends 

26th – National Parents Day (US 4th Sunday in July)

29th – National Lipstick Day                                                                                      

NB - All dates have been checked, but some events may change due to unforeseen circumstances or have not been fully confirmed for 2026 by the authorities controlling the event(s). 

 

For more diary dates for this year see the Marketing Retail Diary

NB - All dates have been checked, but some events may change due to unforeseen circumstances or have not been fully confirmed for 2026 by the authorities controlling the event(s). 

 

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NEW BRANDS ON PRSHOTS

Ellerod is small business that specialises in creating high-quality sustainable homeware inspired by the great British countryside and made from natural fibres in England.​ Ranges include cushion covers, placemats, tea towels and stockings.

Ipanema footwear is inspired by the culture of Brazil, it’s fun, chic and colourful and includes unique features that make Ipanema sandals and thongs unique, including multiple sole shapes for better comfort and fit, “360 degree” prints that wrap around the sole, and multiple strap details.

BRANDS WITH NEW IMAGES

Clothing, beauty and accessories

Bonmarché has new Autumn lookbook imagery with Lorraine Kelly, a new Dash range, and a Lisa Snowdon Transitional range.

Threadbare has new SS26 outfits for the summer holidays, and a “New Way to Wear Formal” menswear collection.

Matalan has new AW26 womenswear and its back-to-school ranges ready for the new 26/27 terms.

Oliver Bonas has new August accessories, jewellery, womenswear, sandals, bags and backpacks, plus new shoes from Birkenstock.

Peacocks has new beachwear for men, women and children for SS26 and a new Dani Dyer Mini Collection for kids and new Lousie Redknapp SS26 ranges.

River Island has a new Morgan Jamieson collaboration of beach and holiday wear, a new Polly Smith collaboration, new Pony collaboration, a new Tolami Benson collaboration, and a new Samie Elishi collaboration.

Curvy Kate has new Scantilly lingerie ranges for AW26, including Showgirl, Glamour Puss, Victory Nouveau, Heartstopper, Boost, Intoxicated, Merlot, Restraint, Scandal, Swerve, Boost, Smoothie, Zen, Intoxicated, Flare, Lightstyle, Wondurfully, Cool Cat, Unapologetic, Hapy Hour, and Smoothie Spacer.

TK Maxx has new menswear, hats, glasses and sandals for the summer holidays, plus kidswear and women’s clothes, accessories, beach bags and sandals.

Primark has a new Performance range, The Scene womenswear edit, new ranges of nightwear and lingerie, Prince tennis wear, new beachwear, band t-shirts and hats for the festivals, plus new Pride month collections.

Tu Clothing has new high-summer womenswear and back-to-school ranges from its School Shop 2026.

Scamp & Dude has new Holiday Shop dresses, jumpers, jackets and hoodies, plus a new collaboration with trainer/sports shoe brand Gola.

Accessorize has a new range of jewellery for the summer, new accessories including socks, jewellery and scarves, new women’s and kids summer holiday wear including dresses, bikinis, shirts, jewellery, shoes, hats and bags.

Monsoon has new accessories including bags and boots, a new collaboration with Callie Thorpe and with Charlie Taylor Bonnie, new spring womenswear and kids clothing, along with jewellery, new linen and denim women's wear.

Joe Browns has new womenswear images for 2026.

Barbour has a new Wimbledon Edit, a festival dressing range, a new Farm Rio collaboration, new Chelsea Flower Show dressing ranges, a new Icons range, and a Paul Smith Collaboration.

Cotton Traders has new AW26 womenswear and a new collaboration of summer outfits with Jasmine Harman.

See additional new clothing and accessories images from

Very Iolla Neem London VIXII M&S Regatta 

 

Home, garden and food

Oliver Bonas has new August lighting and homeware for the lounge, dining room and kitchen, beauty products, plus new furniture including chairs, tables and lighting.

Ruggable has a new Jungalow collection based on its Painted Terrain and Woven Modernism ranges, as well as its Autumn rug designs for the home, for indoors and outdoors.

Hobbycraft has new back-to-school ideas plus ideas for the autumn and Halloween.

Cambridge Imprint has new small patterned border cards, large hardback notebooks, tea towels, new cards and papers, new Italian cotton ribbons, small pocket books, and kitchen trays.

Dobbies Garden Centres has new Halloween and autumn home ranges, new summer pots and things for garden barbecues and eating outside, from lighting to tabletop firepits to climbing frames.

TK Maxx has new soft furnishings and new kitchenware, including jugs, crockery, bowls, and utensils.

Jellycat has new animal ranges including Bretti Yeti, Trixiwoo Raccoon, Peanut Yeti, Bartholomew Bear, Mulshi, S’Mores, Ort & Tum, Zapperty and Rockleton, plus seaside holiday themed bears and amuseables.

Homesense has new homeware gifts, new art-related gifts and barbecue and picnic items for the summer months.

Oriana B has new furniture for the home, from sofas and settees to side tables and dining tables. 

Primark has new travel solutions, new Chillis range of homeware, new luggage and storage solutions, Island Heat ranges of homeware with decorations, vases, soft furnishings, candles, diffusers and kitchenware.

Dunelm has new Cosy Home, Wild Harvest, Salvage Yard and Beautility AW26 homeware ranges and Vintage Emporium ranges of homeware and furniture for SS26.

National Trust has new ranges of Anglepoise lamps for the home, new garden furniture, new gifts, food and gardening ranges, and new homeware.

The Gluttonous Gardener has new gifting suggestions and a Brontë sisters themed growbar.

Furniture Village has new ranges for the home, from beds, shelving, to sofas and chairs.

Sir Jacobs brings together the worlds of ceramics and fragrance — turning everyday objects into something truly special.

Home Bargains has a new Hinch Home range, plus new Coastal Retreat themed homeware accessories.

Cult Furniture has new furniture for the bedroom, living room, home office, kitchen and dining rooms.

 

See additional new home images from

Ivyline Matalan Very Designers Guild

WANT TO GET YOUR IMAGERY IN FRONT OF OVER 20,000 MEDIA?

If you’re a brand looking to get your imagery on PRShots then get in touch with our sales team at sales@prshots.com We have solutions and pricing for all sizes and types of business from small startups to large multi-nationals, with prices starting at just £50 a month.

GET PRSHOTS PULSE SOCIAL LISTENING SOLUTION

The new Pulse Social listening tool from our sister brand PressArea allows you to track and trace mentions of your brand and competitors and put those insights to work to gain real benefits.

SUBSCRIBE TO THIS NEWSLETTER

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NEWSLETTER SECTIONS

THE LATEST RETAIL INDUSTRY NEWS

HOW TO GET YOUR BRAND NOTICED BY THE MEDIA

NEW IMAGERY ON PRSHOTS IN FASHION/BEAUTY/HOME

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